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Celebrate

Mothers Day Help your clients spoil the special mums in their lives.

Why Choose Salon First 

  • Australia's leading Beauty Wholesaler, trusted since 1989
  • Trade-only. We sell to professionals, not the public
  • Fast, same day dispatch
  • No minimum orders - restock what you need, when you need
  • Education and brand training to help your salon grow
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New Arrivals

Stay on trend with the newest products professionals are adding to their kits right now.

Lash Rescue - Power Serum

A super powered growth serum for your lashes

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Prêt à Prep- made for Lashes

Tubing Mascara & hydrating Lash Masque

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Skin Needling Devices

Professional tools for visible skin results

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BROWCODE

Fast, Long-Lasting Brow & Lash Tint for At-Home Use

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Up to 30% Off Mancine

Stock up on your salon essentials with Mancine’s professional waxing range, trusted for consistent, high-quality results. 

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Our Top Categories

Everything you need, all in one place. Stock up on the categories driving results in salons every day.

CND SHELLAC 7 ML
$24.71
$32.95
Increase value Decrease value
CND SHELLAC 12 ML
$38.96
$51.95
Increase value Decrease value
CND SHELLAC 7 ML
$24.71
$32.95
Increase value Decrease value
CND SHELLAC 15 ML
$38.96
$51.95
Increase value Decrease value
CND SHELLAC 7 ML
$24.71
$32.95
Increase value Decrease value
CND SHELLAC 15 ML
$38.96
$51.95
Increase value Decrease value
CND SHELLAC 7 ML
$24.71
$32.95
Increase value Decrease value
CND SHELLAC 15 ML
$38.96
$51.95
Increase value Decrease value
CND SHELLAC 7 ML
$24.71
$32.95
Increase value Decrease value
CND SHELLAC 12 ML
$38.96
$51.95
Increase value Decrease value
CND SHELLAC 12 ML
$29.96
$39.95
Increase value Decrease value
CND 7 ML
$7.96
$9.95
Increase value Decrease value
CND 14 ML
$13.56
$16.95
Increase value Decrease value
CND 68 ML
$43.96
$54.95
Increase value Decrease value
CND 118 ML
$52.76
$65.95
Increase value Decrease value
CND 40 PACK
$127.96
$159.95
Increase value Decrease value
CND 118 ML
$24.76
$30.95
Increase value Decrease value
CND 944 ML
$122.36
$152.95
Increase value Decrease value
$20.76
$25.95
Increase value Decrease value
CND 40 PACK
$175.96
$219.95
Increase value Decrease value
$17.56
$21.95
Increase value Decrease value
$61.56
$76.95
Increase value Decrease value
$108.76
$135.95
Increase value Decrease value
CND 118 ML
$51.96
$64.95
Increase value Decrease value
CND 237 ML
$88.76
$110.95
Increase value Decrease value
CND 473 ML
$143.96
$179.95
Increase value Decrease value
CND 944 ML
$199.96
$249.95
Increase value Decrease value
Increase value Decrease value
$25.56
$31.95
Increase value Decrease value
$79.16
$98.95
Increase value Decrease value

Elevate Your Salon Space 

  • Modern, professional furniture designed for comfort & performance
  • Durable, high-quality materials built for everyday salon use
  • Create a clean, elevated aesthetic your clients will love

See the Collection

Our Top Brands

Discover brands trusted by professionals.

What Our Customers Have To Say...

Professional beauty wholesale

Australia's trusted partner for salon & beauty professionals

Salon First has been supplying Australia's beauty industry since 1982. From solo therapists to multi-location spas, we provide trade-quality products, expert advice and wholesale pricing to keep your business running at its best.

By the numbers

40+ Years serving Australia's beauty industry
3,000+ Professional products in stock
150+ Professional brands stocked
AU-wide Fast delivery to every state & territory
Trade accounts welcome 3,000+ products in stock 150+ professional brands Fast Australia-wide shipping Physical stores + online ordering Expert product advice available

Everything your treatment room needs, all in one place

Running a beauty business means juggling suppliers, managing stock levels and staying ahead of industry trends — all while delivering exceptional results for your clients. Salon First exists to make the supply side of your business effortless.

From lash and brow essentials to professional waxing systems, nail products, spray tanning equipment, skincare, hair colour and salon furniture — our range covers every service on your menu. We work with salons of every size, stocking the depth of product you need to keep shelves full and appointments running on time.

Lashes & Brows

Lifting kits, lamination systems, extensions, tints, henna and all the adhesives and accessories to go with them. Brands including Elleebana, Belmacil and InLei.

Nails

Gel systems, acrylic, BIAB, dipping powders, nail art, LED lamps, drills and files. Top-tier brands including CND, IBD, Artistic and more.

Waxing

Hot wax, strip wax, cartridges, heaters, pre and post solutions and disposables. Professional grade from Lycon, Jax Wax, Caronlab and ItalWax.

Spray Tanning

Spray machines, extraction systems, tanning tents, a full range of solutions and retail aftercare products. Moroccan Tan, Naked Tan and Riviera Tan.

Skin & Body

Facial equipment, cleansers, serums, masks, massage oils, paraffin therapy and a comprehensive mani and pedi range for professional use.

Salon Essentials

Beauty beds, trolleys, disposables, hygiene supplies, salon linen, sanitisers, stationery and everything needed to run a polished, professional operation.

Trade account pricing

Register free for a trade account and unlock wholesale pricing, order history, saved favourites and account-exclusive deals.

Click & collect available

Order online and collect from your nearest Salon First store — perfect for last-minute top-ups before a busy day on the floor.

Education hub

Access product training resources, technique guides and information on upcoming courses, workshops and industry events.

Expert advice on call

Not sure which product suits your treatment? Call 1300 725 661 — our team are beauty professionals who know the range inside out.

Trusted brands, professional results

We stock over 150 professional beauty brands, carefully curated for quality, efficacy and industry recognition. Every brand is selected with working beauty professionals in mind — products that perform reliably under salon conditions, come with appropriate professional documentation, and are backed by a team who understands how they're used.

Lycon Elleebana CND Refectocil Belmacil Silk Oil of Morocco Naked Tan Jax Wax InLei Hi Lift Caronlab IBD Artistic Moroccan Tan ItalWax Brow Code Kalentin Mayamy Natural Look + 130 more

Supplying beauty professionals across every state and territory

With physical store locations and a fully stocked online store available 24/7, Salon First serves beauty professionals from inner-city salons to regional clinics. We offer fast, reliable shipping Australia-wide so your supplies arrive when and where you need them.

Browse and reorder your staples between clients, compare products in your own time, or explore new arrivals from your phone. Trade account holders receive exclusive pricing and promotions not available to general customers.

Online store open 24/7 Order at any time — your cart is ready when you are.
Fast AU-wide delivery Reliable shipping to metro and regional areas in every state.
Physical store locations Visit in-person for hands-on product advice and same-day stock.
Click & collect Order online, collect from your nearest store — no waiting for delivery.

Ready to open your trade account?

Registration is free and takes just a few minutes. Once approved, you'll have instant access to wholesale pricing across our full range of professional beauty supplies. Join thousands of Australian beauty professionals who trust Salon First.

Register for a trade account